Build Your Biz the Easy Way

How many times have you made a resolution to change something, for the New Year or any other time, and then you didn’t stick to it?

Yeah, me too. More than once, I’ll admit. When your focus is on strengthening a weakness, it can be an uphill battle. Still, as entrepreneurs we must continue to work on ourselves if we want to build our businesses.

There’s just no way around it. Business growth always goes hand-in-hand with personal growth. So if you want to take your business to the next level, first you need to take yourself to the next level, and then the business follows.

But how do you do that quickly and easily, when it seems so darn hard to change those things about yourself you want to change?

The first thing you need to do is take a step back. Then, shift your focus. Instead of working on the things you want to “fix,” look instead to visualizing the person you want and need to be, in order to have the business you want to have.

When you focus on “fixing” something, it’s like wading through Jell-O: a lot of effort for a little gain.

When you focus on being the person you want to be, and then make all your business decisions from that perspective, you become that person much more quickly and easily. And you make that jump to the next level of your business immediately!

That’s the easy way. And by the way, when you change your focus, those things you’ve been trying to “fix,” tend to just melt away effortlessly.

Here are 3 specific tools to help you build your biz the easy way:

1. A. Think about what you want to accomplish in your business this year, and what kind of business owner you need to be in order to accomplish it. Then write a paragraph describing the business owner you envision.

B. Find or draw a line on the floor (using the threshold of the door into your office works well). Stand on one side of the line, read your paragraph and envision the “new you” on the other side. Prepare yourself to “step into” being that person. Take your time.

C. When you’re ready, take a deep breath, step over the line, and move forward into being the person you want to be. Then make all of your business decisions from that place.

2. Create a leadership statement: When you imagine the next highest version of YOU, how do you see or experience yourself? Create an identity statement you can refer to quickly in the moment to direct your decisions, actions, brand, streams of income, etc. To help you create your statement, begin it with “As the leader of my business, I am . . .”

   Examples:

   As the leader of my business . . .

   1)   “I am the powerfully authentic coach, lighting the way to fulfillment and prosperity.”

   2) “I am the successful creative genius that delivers amazing results.”

   3) “I am the compassionate, wise, multi-six figure leader.” 

    When referring to your leadership statement, ask yourself: “What would the (Insert leadership statement here)
    do in this situation?”

3.  Decide on the amount of money you intend to make with your business (hint: think BIG!), then when looking at business decisions, ask yourself:  “As a (put Money Goal here _____) a year (put your title here) what will I do in this situation?

    Example: “As a $500k a year coach, what will I do in this situation?”

Whichever idea works best for you, the trick is to imagine yourself to be that person. Become that person. You’ll know if it’s working because you’ll see your decisions in a whole new light. The answers will be clear, and you’ll be able to act on them.

And those things you wanted to “fix?” Ha! You can thumb your nose at them because they’ll take care of themselves when you’re operating at that next level in your biz.

Here’s to your most prosperous year ever!!!!!