Do you offer free introductory coaching sessions to people you’d like as clients? Many coach training programs advocate offering sessions like these to entice prospective clients to sign up for coaching.

The idea is, if someone experiences life coaching and receives value from it, they will want to hire you as their coach. Sadly, this strategy often backfires. The problem isn’t the idea of offering a “free taste,” it’s that a free coaching session isn’t a taste – it’s a whole meal!

I’ll use my own experience as an example: Fourteen years ago, when I first received my coaching certification, I set up a “free coaching session” with my acupuncturist at the time.  Read more...

A key piece to your success in creating a thriving coaching business is having habits that bring success. Did you know the average person spends 40% of their day engaging in habits?

There are many “good” habits successful entrepreneurs cultivate. Before we look at the nuts and bolts of exactly how to create and maintain a “success habit”, here are a few prime examples of successful business habits:  Read more...

1. Setting regular hours to do important business tasks, such as marketing and promotion, and sticking to them.
2. Using a “stay-in-touch” strategy that works for you, and maintaining regular contact with your tribe/list.

As coaches we are often very good at helping our clients set goals. We know better than most how powerful it is to set specificgoals, put them in writing, and then work toward them.

Yet, sometimes we neglect to set our own. Many coaches I speak with have only a vague idea of the financial goals they want to set for their business. They may have a feel for what kind of business they want to have, but no concrete timelines for achieving that business.  Read more...

It’s so exciting to complete your coach training and be ready to start up your very own coaching business! When I look back, it reminds me a little of becoming a parent.

It was exciting to go through that process too. Then, once my twins were born, reality hit. It was overwhelming. There was so much to do, so much to learn, so much to absorb, and just about everybody had an opinion.

Sound familiar? If so, that’s not surprising. It’s very much like marketing a new coaching business.  Read more...

You want clients, and you don’t want to wait for your marketing funnels to fill. You’d like new clients within a few weeks. What to do?

You may be starting a brand new business, or you may find yourself in need of extra cash for something important. Or, you simply may be ready to take your business to the next level, and want to do it quickly.

Whatever the reason, when you want clients immediately, some ways are more effective than others. It’s important to know where to focus your energy, so you get maximum results for your efforts.  Read more...

Do you want to launch or grow your business, but find it challenging to find the time to market it? It’s easy to be distracted by all the urgent “must do” tasks life sends our way.

It’s natural to do those first and put the marketing off, because even though the long term gain for your business is tremendous, there is usually no short-term urgency. Yet in order to have a thriving business, most entrepreneurs need to spend 10-20 hours per week on marketing activities.

Here are ten tips to help you “create time” to get your marketing back on the list where it belongs:  Read more...

It’s a fact. The most successful coaches use coaches themselves, particularly in the area of creating and building a successful coaching business. It makes sense, doesn’t it?

If you believe enough in coaching to become a coach, then it would follow you’d hire your own coach to help you achieve your most important goal: your ideal coaching business.

Here’s an interesting twist: Every time I’ve signed up for coaching, I’ve had an immediate surge of new clients. This increased flow of clients always happened before I even began to implement the new strategies I learned from the coaching!  Read more...

Do you know if you are an Introvert or an Extrovert? Most people at one time or another have made that determination about themselves (or had it made for them), but you could be in for a surprise.

I know I was surprised. I’d always thought of myself as an extrovert, and the day I discovered I was actually an introvert astonished me, to say the least.

How could I have been so wrong?

It’s easy. Most people think an introvert is someone who is shy, timid, hard to get to know, hates talking to people they don’t know, and is the last person to take charge or lead a group.  Read more...

I’m so excited to write this article! I’ve been talking to people about introverts and extroverts ever since I wrote Part 1: Introvert or Extrovert? How to be the Coach you are and Succeed. In that article, I talked about what the differences were between introverts and extroverts, and how extroverted coaches could use their strengths to promote their businesses.

In this article, I’m going to focus in on introverts and how they can use their unique strengths to promote their businesses.  Read more...

“I want to make at least 6 figures, working with about 20 clients a week, and have plenty of time for activities outside of my business. Oh, and I’d also like to do workshops sometimes.”

This statement, or some variation of it, is what I most often hear when I ask coaches or experts just getting started, what their “Ideal Vision” for their business is.

What they don’t realize is that for most, that’s an unrealistic scenario. NOT the making 6 figures and living a balanced life part, that’s very doable.  It’s the 20 clients a week one-on-one, with a balanced life, that’s unrealistic.  Read more...